Speakers
Sample of Keynote Speakers and their Case Studies
CASE STUDY
The Employer Experience Proposition
Global Internal Benchmark for key HR Metrics. Key HR Metrics are aggregated and shared globally between different regions so each region can compare their own results with others within Sony. This is a good use case of how own data is utilised and leveraged in a global scale.
- 01Digital marketing – More important than ever
- 02Commercial innovation
- 03Post-pandemic era: An accelerator of digital transformation
- 04Importance of developing the right content
- 05Future of pharma sales & marketing
- 06Customer centricityand customer engagement
CASE STUDY
The Employer Experience Proposition
Global Internal Benchmark for key HR Metrics. Key HR Metrics are aggregated and shared globally between different regions so each region can compare their own results with others within Sony. This is a good use case of how own data is utilised and leveraged in a global scale.
- 01Digital marketing – More important than ever
- 02Commercial innovation
- 03Post-pandemic era: An accelerator of digital transformation
- 04Importance of developing the right content
- 05Future of pharma sales & marketing
- 06Customer centricityand customer engagement
CASE STUDY
The Employer Experience Proposition
Global Internal Benchmark for key HR Metrics. Key HR Metrics are aggregated and shared globally between different regions so each region can compare their own results with others within Sony. This is a good use case of how own data is utilised and leveraged in a global scale.
- 01Digital marketing – More important than ever
- 02Commercial innovation
- 03Post-pandemic era: An accelerator of digital transformation
- 04Importance of developing the right content
- 05Future of pharma sales & marketing
- 06Customer centricityand customer engagement
CASE STUDY
A Day in the Life of a Mobile Security Engineer
A semi-humorous walkthrough of the various challenges and threats that a digital bank faces through
the eyes of the people who are on the front line to defend it.
- 01The modern threat landscape
- 02Why Mobile security is a different game?
- 03Security Activities
- 04Lessons learned and points of reflection
CASE STUDY
AI in Payments. Hype or Game-Changer?
Al has been around for a while but really earned mainstream popularity with ChatGPT. In the Payments space, a lot of use cases tend to focus on Financial Crime and Customer Interaction – but what else can Al be used for? And is it really as revolutionary as it is often made out to be?
- 01Developing Customer Journeys: How to Create an Omnichannel Customer Experience
- 02Personalisation in Communication & the Role of Data: Let's talk about Marketing Automation
- 03Customer Feedback and Customer Involvement & why Communication Consistency is so important
CASE STUDY
Block Chain in Banking – Digital Integration
Implementing a blockchain-based system to override ISO 20022 XML messages. Specifying the data fields within the XML messages that can be overridden. Smart contracts need to be developed, incorporating the modification rules and logic for validation and authorisation. Integration points between the blockchain system and the existing ISO 20022 messaging system should be created to enable message exchange and trigger the modification process. Organisations can leverage blockchain technology to override ISO 20022 XML messages, introducing transparency, traceability, and efficiency into the process.
- 01Distributed Ledger
- 02Smart Contracts
- 03Enhanced Security
- 04Faster Cross-Border Transactions
- 05Know Your Customer (KYC)
- 06Tokenisation and Asset Management
CASE STUDY
Financial Inclusion Through Synergy: How Fintechs and Banks Unlock Inclusiveness and New Opportunities
How do Fintechs and traditional Banks work together to enhance access to services in under-served populations and developing economies? Key trends, future opportunities and the main risks that come with them.
- 01Current trends in Fintechs enabling financial inclusiveness
- 02Societal trends and challenges
- 03Digital wallets, digital assets and CDBCs
- 04Cross-sections between Fintech and Other-tech (Health, Agro, Insure, etc)
CASE STUDY
From Branches to Bytes: A Banking App Success Story
Nowadays, smartphones are the most frequently used device customers use to stay in touch with their bank — especially since more and more branches are being closed. In our case — 60%. It is essential for banks to offer excellent products & services besides an outstanding digital banking experience to provide additional value to their customers. An exceptional banking experience is the foundation of a successful digital banking strategy to stay ahead of traditional banks and new entrants.
- 01Status Quo: The crucial role of our banking app in our strategy
- 02Transforming Customer Interaction from the bank-next-door to the bank-in-your-pocket
- 03Best Practices: Our ongoing commitment to excellence in the German banking app landscape
CASE STUDY
AI in Payments. Hype or Game-Changer?
Al has been around for a while but really earned mainstream popularity with ChatGPT. In the Payments space, a lot of use cases tend to focus on Financial Crime and Customer Interaction – but what else can Al be used for? And is it really as revolutionary as it is often made out to be?
- 01Developing Customer Journeys: How to Create an Omnichannel Customer Experience
- 02Personalisation in Communication & the Role of Data: Let's talk about Marketing Automation
- 03Customer Feedback and Customer Involvement & why Communication Consistency is so important
CASE STUDY
A Day in the Life of a Mobile Security Engineer
A semi-humorous walkthrough of the various challenges and threats that a digital bank faces through
the eyes of the people who are on the front line to defend it.
- 01The modern threat landscape
- 02Why Mobile security is a different game?
- 03Security Activities
- 04Lessons learned and points of reflection
CASE STUDY
From Branches to Bytes: A Banking App Success Story
Nowadays, smartphones are the most frequently used device customers use to stay in touch with their bank — especially since more and more branches are being closed. In our case — 60%. It is essential for banks to offer excellent products & services besides an outstanding digital banking experience to provide additional value to their customers. An exceptional banking experience is the foundation of a successful digital banking strategy to stay ahead of traditional banks and new entrants.
- 01Status Quo: The crucial role of our banking app in our strategy
- 02Transforming Customer Interaction from the bank-next-door to the bank-in-your-pocket
- 03Best Practices: Our ongoing commitment to excellence in the German banking app landscape
CASE STUDY
Financial Inclusion Through Synergy: How Fintechs and Banks Unlock Inclusiveness and New Opportunities
How do Fintechs and traditional Banks work together to enhance access to services in under-served populations and developing economies? Key trends, future opportunities and the main risks that come with them.
- 01Current trends in Fintechs enabling financial inclusiveness
- 02Societal trends and challenges
- 03Digital wallets, digital assets and CDBCs
- 04Cross-sections between Fintech and Other-tech (Health, Agro, Insure, etc)